Saturday 25 April 2015
Friday 24 April 2015
Thursday 2 April 2015
Friday 20 March 2015
Audience Feedback
I asked a group of people from my target audience for
feedback on my final products: the music video, magazine advert and digipak.
Overall the comments were generally positive however there are things that
could be improved to enhance the appearance and promotional value of each
product.
One person commented on the “good performance” throughout in
terms of facial expressions and body language because it mirrored the
melancholy tone of the song. However I did receive comments on how some shots
felt repetitive. I agree with this to an extent because I should have filmed in
even more outdoor locations with more dynamic shots using the monopod. However
I found this difficult to do while working and managing the project alone as I
had to rely on a friend to help with certain angles and shots each time I
filmed outside. Nevertheless, they enjoyed the montage part as they felt that
it correlated with the changing tempo of the song and heightened the emotion of
the song and music video.
The outdoor locations used in my music video were recognised
in my ancillary texts- particularly with the “panoramic” shot in the digipak.
My audience felt that this drew the products together and when asking them if
they recognised the same pattern in any real artists’ work they agreed. As a
result, I feel that this increases the realism of my product. The only negative
about the ancillary texts is that the digipak was “less interesting” than the
other products. Although they liked the use of Photoshop for the panoramic
image and the photography throughout, the general comments gave me the
impression that I could have included more images instead of a plain background
with text. However, they noticed the consistent black and white colour scheme
across the two ancillary texts which linked them together.
Wednesday 11 March 2015
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